Widget Explosion--Gadget Flurry
A widget is a tiny software program that allows for collaborative information sharing, and can be as useful as photo data-sharing and as silly as throwing a sheep at someone on Facebook.
But, if you think these techniques are flashes in the pan...think again. Here's a great article on the widget boom. According to this article "corporations are viewing widgets less as frivolous gadgets, and more as business tools to boost traffic and ad revenue on their sites."
And here's an article on quickly making your applications into gadgets to work in a B2B setting.
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