Product shots in B2B Web apps improve bottom line.
Including product images in e-commerce ordering apps and shopping carts ensures that the correct product is being ordered, and prevents click-errors and order-entry typos. This saves businesses a ton of money on returns, delivery delays, and manufacturing production delays.
For example, here's the new online order interface recently added to crazybikes.com Note: as you order, the images appear in your cart, allowing you to prevent any mistakes.